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Journal of Organizational Computing and Electronic Commerce 23

Editors:Clyde W. Holsapple
Publisher:Taylor & Francis
Standard No:ISSN 1091-9392 (print) 1532-7744 (online)
Links:Table of Contents
  1. JOCEC 2013-01-01 Volume 23 Issue 1/2
  2. JOCEC 2013-07-03 Volume 23 Issue 3
  3. JOCEC 2013-10-01 Volume 23 Issue 4

JOCEC 2013-01-01 Volume 23 Issue 1/2

Knowledge Management and Social Media: The Challenges and Benefits

Knowledge Management and Social Media: The Challenges and Benefits BIBFull-Text 1-6
  Dianne P. Ford; Robert M. Mason
A Multilevel Perspective of Tensions Between Knowledge Management and Social Media BIBAFull-Text 7-33
  Dianne P. Ford; Robert M. Mason
In this article, we discuss the tensions that are perceived in organizations as the use of social media platforms such as Facebook and Twitter challenge past approaches to knowledge management initiatives in organizations. We address these perceived tensions using a three-level conceptual framework: the macro- (organizational) level, the meso- (group) level, and the micro- (individual) level. In our discussion, we posit that perceived tensions arise when managers seek to maintain their traditional roles at the macro- (organization) level, yet social media affordances enable these roles to be performed at the micro- (individual level) and mesolevels. Shifts in the extent of the meso-level connections beyond the immediate organizational boundaries enable a wider community of practice than before. As a consequence, traditional management roles may give way to more flexible roles, with greater individual responsibilities for control and more sense-making and knowledge access taking place at the mesolevel. Our contribution is three-fold. In our article, we examine four key organizational factors (roles, ownership, control, and value) using a three-level conceptual model; associate the perceived tensions that arise in organizations with implicit shifts in these variables that accompany the use of social media; and suggest that shifts in emphasis in roles and control at each level can be instrumental in resolving perceived tensions as knowledge management efforts encompass social media.
Knowledge Protection Challenges of Social Media Encountered by Organizations BIBAFull-Text 34-55
  Karin Väyrynen; Riitta Hekkala; Tuula Liias
Although social media (SM) represents a new means of creating and sharing knowledge, it also presents new challenges for protecting confidential information and other data that companies do not want to share. However, knowledge protection and security-oriented knowledge management processes related to SM have received little attention in previous studies. This research attempts to close that gap by examining which information and knowledge protection challenges arise from employees' use of SM, why they arise, and how organizations can address them. The main contribution of this study is a framework that integrates three types of knowledge protection challenges (information security challenges; reputation challenge; management challenges) with five special characteristics of SM (information distribution speed; blurry audience; merging of private and professional identity; easily collectible information; generation transition), which explain why these challenges arise. In addition, the framework presents eight questions that organizations should answer to help them address the three types of knowledge protection challenges. Our findings have practical implications: by answering the eight questions proposed in this study, companies can create knowledge management and protection policies for SM. Furthermore, the findings in this study open up several future research questions.
Social Media as the Missing Link: Connecting Communities of Practice to Business Strategy BIBAFull-Text 56-83
  Hala Annabi; Sean T. McGann
Communities of Practice (CoP) have long been considered powerful Knowledge Management (KM) mechanisms. CoP, however, are often viewed independently from organizational goals and structures, as they are primarily seen as a means of individual knowledge sharing and learning. In this article, we argue that CoP supported by social media have great potential to contribute to organizational goals, such as business strategy. We seek to support this statement through an embedded case study that includes 54 CoP within a prominent multinational engineering firm. This investigation explores the extent to which CoP contribute to business strategy. The paper's contribution is in providing five guidelines for practice that outline how CoP can be best designed to contribute to business strategy and how social media can serve as the "missing link" to execute those guidelines.
Knowledge Work Through Social Media Applications: Team Performance Implications of Immersive Virtual Worlds BIBAFull-Text 84-109
  Mark E. Nissen; Richard D. Bergin
Knowledge is key to competitive advantage, and the social reach of knowledge can amplify its power in terms of organizational performance. Leveraging such amplification, social media applications are expected broadly to improve the performance of organizational work, which highlights teams, groups, and organizations as particularly appropriate units of analysis. The technological intermediation of knowledge work within and among such social aggregations of people remains a complex endeavor, however. This pertains in particular to immersive, 3D environments supporting virtual social and game worlds. As with other social media applications, such virtual worlds can amplify knowledge broadly, but they also offer potential to approach the sensations of face-to-face (F2F) interaction in terms of presence, copresence, psychological engrossment, and affective experience. In this exploratory study, we employ both quantitative and qualitative research techniques to investigate how teamwork performed through virtual worlds can approach that accomplished via F2F interactions. This leads to important findings, insights, guidelines, and suggestions for expanded research as well as enhanced practice.
Social Technologies, Informal Knowledge Practices, and the Enterprise BIBAFull-Text 110-137
  Mohammad Hossein Jarrahi; Steve Sawyer
This article focuses on the ways in which social technologies facilitate informal knowledge sharing in the workplace. Social technologies include both common technologies such as email, phone, and instant messenger and emerging social networking technologies, often known as social media or Web 2.0, such as blogs, wikis, public social networking sites (i.e., Facebook, Twitter, and LinkedIn), enterprise social networking technologies, etc. We know social technologies support informal interactions over digital systems and influence informal social connections among people within and across organizational boundaries. To understand the role of social technologies in informal knowledge practices, we pursue a field study of knowledge workers in consulting firms to investigate the role of social technologies in their informal knowledge sharing practices. Our theorizing from the data is guided by the conceptual premises of sociomateriality to better understand the ways social technologies are integrated with common knowledge practices. Findings highlight five knowledge practices supported by the use of social technologies. Building from these findings we offer conceptual insights regarding the material performance of different social technologies as an assemblage.
Knowledge and Knowledge Management in the Social Media Age BIBAFull-Text 138-167
  Jeff Hemsley; Robert M. Mason
Social media comprise the set of tools identified as blogs, wikis, and other social networking platforms that "enable people to connect, communicate, and collaborate." These tools create a dynamic, complex information infrastructure that enables easier, faster, and more widespread sharing of information. These affordances make possible phenomena such as viral processes, and they can change how we are able to work and organize. This article explores the impact of this emerging knowledge ecosystem (KE) on some prominent characteristics of knowledge and knowledge management (KM) models through an exploratory critical review of popular epistemological perspectives and conceptual foundations underlying KM models. We find that this emerging KE requires a revisiting of both the social aspects of knowledge creation and some popular notions of enterprise knowledge management.

JOCEC 2013-07-03 Volume 23 Issue 3

Competition In Mediation Services: Modeling the Role of Expertise, Satisfaction, and Switching Costs BIBAFull-Text 169-199
  Manish Agrawal; Govind Hariharan; H. R. Rao; Rajiv Kishore
This article analyzes competition among mediation service providers that match clients and vendors in a horizontally differentiated market. This is an issue that is important for decision support of mediators in determining pricing and service strategies. We present a simulation model to simultaneously represent search as well as the behaviors of clients, vendors, and multiple competing mediators. Among our findings: intermediaries find it optimal to offer registration fee incentives and derive revenues from transaction fees from successful matches; as switching costs increase, incumbent utilities increase and entrant utilities decrease; expertise, modeled as the ability of mediators to assess vendor attributes accurately, is a powerful competitive weapon for entrants to erode the incumbent intermediary's first mover advantage. On the other hand, client satisfaction is an instrument for an incumbent intermediary to deter entrance by competitors.
The Textual Contents of Media Reports of Information Security Breaches and Profitable Short-Term Investment Opportunities BIBAFull-Text 200-223
  Tawei Wang; Jackie Rees Ulmer; Karthik Kannan
Information security-related incidents continue to make headlines. Interestingly, researchers have found mixed results when attempting to associate reports of information security breaches with changes in the affected firm's stock price. This research delves further into this puzzle by investigating the association between the textual contents of information security breach media reports and the stock price, as well as the trading volume reactions of the affected firm(s) around the breach announcement day. Our findings suggest that when the textual contents of breach reports provide more detailed information regarding the incidents, a more consistent belief is formed by the market about the negative impact of the reported security incident on the firm's business value. However, when there is a lack of specific information regarding the reported breach, the market does not seem to reach consensus on the impact of reported security incidents. We further demonstrate that different perceptions exist among general and sophisticated investors regarding the impact of reported information security incidents on a firm's future performance as demonstrated by changes in trading volume. By exploiting the different perceptions among investors, we form a trading strategy to demonstrate that, on average, one can make about 300% annual profit around the breach announcement day.
Open Mobile Miner: A Toolkit for Building Situation-Aware Data Mining Applications BIBAFull-Text 224-248
  Pari Delir Haghighi; Shonali Krishnaswamy; Arkady Zaslavsky; Mohamed Medhat Gaber; Abhijat Sinha; Brett Gillick
In organizational computing and information systems, data mining techniques have been widely used for analyzing customer behavior and discovering hidden patterns. Mobile Data Mining is the process of intelligently analyzing continuous data streams on mobile devices. The use of mobile data mining for real-time business intelligence applications can be greatly advantageous. Past research has shown that resource-aware adaptation of data stream mining can significantly improve the continuity of data mining operations in mobile environments. The key underlying premise is that by varying the accuracy of the analysis process in accordance with changing available resource levels, the longevity and continuity of mobile data mining applications is ensured. In this article we qualitatively extend the notion of resource-aware adaptation of mobile data mining to holistically enable situation-awareness feature for user applications. We then present a novel generic toolkit that enables building situation and resource-aware mobile data mining applications and describe along with underlying theoretical foundations of resource and situation criticality, awareness and adaptation, which are entirely transparent and hidden from the user. The Open Mobile Miner (OMM) toolkit builds on our research for performing adaptive analysis of data streams on mobile/embedded devices. Finally, we describe a mobile health monitoring application as a case study and discuss the results of our conducted experimental evaluation which demonstrate the adaptation transparency and easy use of OMM for building mobile data mining applications such as stock market monitoring and real estate data analysis.
Innovation Capability and Performance Of Manufacturing SMEs: The Paradoxical Effect of IT Integration BIBAFull-Text 249-272
  Louis Raymond; François Bergeron; Anne-Marie Croteau
In theory, IT integration through applications such as enterprise resource planning, manufacturing resource planning, and electronic data interchange provides an organization with the ability to exploit innovation capabilities. Based on survey data obtained from 309 Canadian manufacturing small and medium-sized enterprises (SMEs), this study aims to identify the enabling effect of IT integration on the innovation capability of manufacturing SMEs -- in terms of growth and productivity outcomes -- and to verify if this effect is subject to industry influences. While the firm's innovation capability was found, as expected, to be positively related to the growth and productivity of manufacturing SMEs, the results underline paradoxical effects of IT integration in this regard. While IT integration was not seen to enable the innovation capability of manufacturing SMEs in terms of growth, it was seen to have a disabling effect on this same capability with regard to productivity.
Search Engine Optimization and Pay-per-Click Marketing Strategies BIBAFull-Text 273-286
  W. T. Kritzinger; M. Weideman
Any e-commerce venture using a website as the main shop front should invest in marketing its website. In this study, the relationship between website owners having invested in search engine optimization (SEO) and pay-per-click (PPC), respectively, is investigated. The design used in this research involves an empirical field experimental approach in which implementation of both SEO and PPC are considered, with subsequent comparison of results. Data were gathered from Google search results after performing both Fat Head and Long Tail key-phrase searches based in various categories. Websites that were listed among the top 10 in the sponsored section of search results were recorded. These websites were then checked to see if they also had an SEO ranking within the top 100 for both the Fat Head and Long Tail key-phrases. It is found that website owners seldom invest in SEO as part of a search engine marketing (SEM) campaign. This seems to confirm some of the findings by other authors. This research has important implications for SEO and PPC practitioners, and for website owners. It should influence the way budgets on search engine marketing are applied. Finally, it could be used by marketing managers in better utilizing their limited SEM dollars. No evidence could be found that this kind of empirical research has been done, hence the results are considered to be unique.

JOCEC 2013-10-01 Volume 23 Issue 4

M-Business Organizational Benefits and Value: A Qualitative Study BIBAFull-Text 287-324
  Winnie Ng Picoto; France Bélanger; António Palma-dos-Reis
Mobile technology innovations have allowed organizations to expand the way they conduct business. Organizations are increasingly leveraging the unique value propositions of mobile business (m-business) in terms of convenience, ubiquity, unison, and personalization to improve business performance and support their value chain activities. Building on a process-oriented model of IT business value, we propose that m-business value is derived from its perceived impacts on the value chain activities. This article addresses the following research questions: (i) How does m-business create value for organizations? and (ii) Which are the organizational impacts of m-business? Through qualitative research involving in-depth interviews with experts, this article defines m-business value by clarifying the impacts of m-business usage at the organizational level. While the interview results show that m-business does have impact on marketing and sales and internal operations, its impact on procurement requires further research. The findings extend existing literature by proposing a definition of m-business value, based on a more in-depth understanding of m-business impacts on firm performance, highlighting new m-business value components, and developing a conceptual model of m-business value assessment in which task requirements and business characteristics may play a moderating role. The implications of these findings on future research are discussed.
Differential Impact of Web and Mobile Interactivity on E-Retailers' Performance BIBAFull-Text 325-349
  Rui Gu; Lih-Bin Oh; Kanliang Wang
This study investigates the differential impact of machine and person interactivity on both Web and mobile interfaces on e-retailers' operational and financial performance. Based on data from 463 large e-retailers in the United States and Canada, interesting findings are obtained indicating that Web machine interactivity and mobile person interactivity have significantly positive impacts on e-retailers' operational performance, whereas Web person interactivity and mobile machine interactivity do not. Furthermore, machine interactivity on a Web interface (i.e., Web machine interactivity) has a stronger impact than machine interactivity on mobile interfaces (i.e., mobile machine interactivity), and person interactivity is more influential on mobile interfaces (i.e., mobile person interactivity) than on Web interfaces (i.e., Web person interactivity). E-retailers' operational performance is found to have a significantly positive impact on e-retailers' financial performance. Overall, this study provides in-depth insights into the differential roles of machine and person interactivity on Web and mobile interfaces in affecting e-retailers' performance. Implications for research and practice as well as suggestions for future research are discussed.
Mobile Shoppers: Types, Drivers, and Impediments BIBAFull-Text 350-371
  Sonia San-Martín; Blanca López-Catalán; María A. Ramón-Jerónimo
The technology adoption of mobile commerce has frequently been studied by considering the extended technology acceptance model (TAM). However, the role of the perceived drivers and impediments affecting potential mobile shoppers' acceptance has been scarcely analyzed. This article highlights: (1) the typology of potential m-shoppers described by their reasons for, and perceived impediments to, mobile shopping and (2) the possible differences in the extended TAM in the resulting categories. In order to do so, we advance a single hypothesis about moderation of the m-shopper type on the relationships presented in the extended TAM. The study was conducted in Spain, a country with significant current and forecasted use of mobile shopping. Data from 476 Spanish mobile phone users were analyzed. The use of latent class cluster allowed us to identify three types of mobile shoppers that show different profiles based on their perception about drivers and impediments. Differences in the extended TAM relations across the clusters were identified using the multigroup approach of structural equation models. The results show support for the moderation effect, providing valuable information for practitioners to understand how consumers develop mobile shopping intentions, which is necessary to implement effective marketing strategies.
Discussing Brand Information on Social Networking Sites: Implications for Global Brand Marketing BIBAFull-Text 372-391
  Shu-pei Tsai
Due to the proliferation of information that global brands disseminate on social networking sites (SNS), how to induce SNS users to discuss such information is a topic deserving intensive research efforts. In recent years, scholars have begun to explore the topic from several perspectives. However, there is still a lack of conceptual theorization and empirical verification with more comprehensive probing into the psychological processes through which SNS users become motivated to engage in discussing brand information provided by brand marketers. The current study, based on integrative reconfiguration of relevant theories and a large-scale survey, develops and validates a theoretical model to explicate the key determinants in this regard. Data were obtained from 1518 respondents, who have been active SNS users for at least one year. Confirmatory factor analysis and structural equation modeling facilitate validation of the model. According to the research findings, affective attitude is a stronger factor than instrumental attitude in predicting the discussion behavior of SNS users relative to brand information intentionally designed and disseminated by brand marketers. Additionally, past behavior in discussing online business news, alongside subjective norm and perceived behavioral control, exercises significant effect on such behavior. Most noteworthy, identity construction generates the greatest impact on behavioral intention and actual behavior among SNS users to discuss brand information that brand marketers provide to them. In general, the current study contributes to making better use of SNS for global brand marketing.
Evaluating Journal Quality: Beyond "Expert" Journal Assessments in the IS Discipline BIBAFull-Text 392-412
  Liang Chen; Clyde W. Holsapple
Assessing the relative stature of journals devoted to the information systems (IS) discipline is an important issue for IS scholars and those who evaluate them. Even though journal assessment results are often dubiously applied by those making hiring, promotion, and merit decisions, the fact that they are so often a major ingredient in these decisions demands that we understand underlying journal assessment processes. Beyond processes involving the opinions of various "experts," we here examine how IS journals can be evaluated based on overt behaviors of crowds of IS scholars. These behaviors are revealed preferences, in contrast to stated preferences found in opinions. Two classes of objective journal assessments are studied: impact measures and power measures. Among the former, we find that so-called journal impact factors are problematic, rendering their meaningfulness in evaluating journal stature highly suspect. Another kind of impact measure, the H-index, is found to be a more straightforward way to gauge journal impact. Two power measures for assessing IS journal stature are examined: publishing intensity and publishing breadth. The stature of IS journals according to each of the impact measures and power measures is determined. A comparison of the results shows that a small group of four or five IS journals are repeatedly found at the top across multiple objective assessment approaches. To account for both the consumption and production of IS research, it is suggested that a combined use of impact and power measures be employed in exercises aimed at evaluating relative statures of journals devoted to IS research.